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The $8 Billion Bet

With the pending acquisition of Qualtrics by SAP the stage is now set for what has been a long time in coming; the merger of CX, ERP, and CRM. While I’m no Nostradamus, I have been talking about this for some time…and frankly I’m surprised it took so long. For those of you who have no idea what I am talking about let me explain.

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